The feature has already been compared to the weird, failed dating app Bang With Friends (which relaunched as Down in 2013) but is more structurally similar to the also-doomed Slack integration built by the polyamory-centric dating app Feeld in 2017, which was supposed to pair up work crushes and was publicly shot down as an HR nightmare. But if you have one of those weird years-long things with someone from high school or college, I guess having Facebook tell them you’d like to smooch now would be an interesting development in your narrative. Some boys from my freshman dorm? A former fellow unpaid intern at some horrible magazine? The reception guy from the orthodontist’s office? No idea where he lives now.
If I were pressed to select nine people from my Facebook friends whom I would consider making out with, it would be a real challenge.
Plenty of fish login with facebook update#
Facebook also seems to be operating under the assumption that most users still regularly update their social circle by adding new friends on the main site and haven’t offloaded their professional, personal, and romantic lives to, say, Instagram. The idea of anyone having nine secret crushes at the same time is, of course, very funny and also an impossible emotional tangle to imagine. Facebook’s Secret Crush feature was announced onstage Tuesday at the company’s annual developer conference. Facebook seems to be counting on the fact that people will be so ravenously curious about who might possibly list them as a crush that they’ll sign up for the service just to see. If a friend you are secretly in love with is not enrolled in Facebook Dating, you can still list them. If you’re both enrolled in Facebook Dating and you both list each other as a Secret Crush, you’ll get a notification. The most interesting development is that Facebook Dating has a “Secret Crush” feature, which lets users list nine of their Facebook friends on whom they are secretly crushing.
It’s been so fun! And now Facebook is getting involved.Īt its annual developer conference on Tuesday, the company provided more details about its nascent dating feature Facebook Dating, which is built directly into the main mobile app. Then came the one-woman crush empire Tessa Thompson and Lorde acolyte Conan Gray’s first hit single “Crush Culture.” These were all, in my view, predicted by Tiana Reid’s viral essay on crushes for the New Inquiry: “The teen crush transforms into an adulthood of endless crushes, the possibility of intense attachments to many people at once.”
There was Call Me by Your Name and the cult of Timothée Chalamet, then To All The Boys I Loved Before and the cult of Noah Centineo. The internet loves a crush, and the internet’s crush on crushes has been particularly strong in the past year or so.
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